was a wise decision.  Shares hit $35 per share by the end of 2006.  It was easy money. What about today? 

Is owning DIS a wise strategy at the moment?

Shares of DIS appeared to have hit a ceiling at $35.  They have traded in a tight range between $30 and $35 per share over the last two years.  Only twice have they dipped below $30. Today you can own DIS for about $32, and I think that is an attractive price.

The statements by Iger are very reassuring and could potentially set fire to shares.  At least it should.  Specifically, the potential for international growth is quite exciting.  There are plenty of children in the world that have yet to be touched by the magic that is Disney. Having navigated a difficult economic environment in the US, DIS is poised to rebound substantially when the current malaise ends.  There is plenty of pent up demand for DIS in the U.S.

Anecdotally, I spoke to a colleague recently who was taking an overdue trip to Orlando with his wife and four children to visit the Disney theme parks.  I’ve been planning to do the same with my brood. In addition to theme parks, the company stated that they are investing heavily in video games.  To the extent they have success there, and I see no reason to doubt it, DIS can be expected to grow earnings for the foreseeable future (see also, "NVIDIA Corp. (NVDA): Not Just for Gamers").

Shares trade for a modest multiple of earnings this week.  Its trailing price to earnings ratio is 14 and its forward ratio is 13.  That is a low price to own one of the best entertainment companies in the world.

This article was written by Jamie Dlugosch, contributor to InvestorPlace.com. For more actionable insight likes this, go to: www.InvestorPlace.com.