Under Armour Won’t Protect Your Portfolio

by Peter Cohan | September 1, 2011 9:20 am

Under ArmourApparel retailer Under Armour (NYSE:UA[1]) popped on Aug. 22 thanks to a positive analyst report that set a price target of $75 — well above its then-$52 share price. Since then, the stock has gained 36% to $70.86. Is Under Armour a buy now, or is it too late?

Canaccord analyst Camille Lyon triggered this excitement with a report that initiated coverage of Under Armour on Aug. 22 with a “buy” rating and $75 price target. In the report, Lyon wrote that she believes Under Armour has “a solid growth path ahead. The company has an aggressive factory outlet growth strategy, a good position in the cotton-based clothing market and an emphasis on new products.”

Is this enough to get you to invest? No. But here are two reasons to consider it:

Two reasons against:

Under Armour looks too pricey to me, and its inability to out-earn its cost of capital is another reason to pause. It might be worth revisiting if the price comes down or its earnings growth accelerates.

Peter Cohan has no financial interest in the securities mentioned.

Endnotes:
  1. UA: http://studio-5.financialcontent.com/investplace/quote?Symbol=UA
  2. all of its past five earnings reports: http://www.smartmoney.com/quote/UA/?story=earningsForecast
  3. has a P/E of 47.9: http://investing.money.msn.com/investments/stock-price?Symbol=ua&ocid=qbeb
  4. to grow 25.8% in 2012: http://www.nasdaq.com/symbol/ua/pe-growth-rates

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