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Super Bowl Stock #5 —
Viacom (VIA)The summer movie season is only a few months away, and Viacom (VIA) has some big blockbusters in the works. The studio will use a number of ads during the Super Bowl to promote May’s “Iron Man 2” and July’s “The Last Airbender.” There also will be a plug for a February flick with Leonardo DiCaprio called “Shutter Island.”
The runaway success of recent release Avatar proves that Americans are still spending strongly on movies. Viacom saw tremendous success with the original Iron Man release with Robert Downey Jr., and I expect another big payday at the box office. The company’s sales and earnings continue to improve, making Viacom a great buy for 2010.
5 First-String Super Bowl Stocks
Article printed from InvestorPlace Media, http://www.investorplace.com/2010/01/super-bowl-stocks-ko-gci-dps-ul-via-ge-dis-mot-erts/.
©2012 InvestorPlace Media, LLC
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