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Deadly Sin: Pride
Stock #4: Walt Disney Co. (DIS)
Feeling good about oneself or having pride is a necessary ingredient for success. You don’t get very far without a certain degree
of confidence. Indeed, many may take that too far and have pride that equates to arrogance, or worse, but for the most part pride
is a good thing.In the animal kingdom, the lion is certainly proud of its pride. Disney’s (DIS) Lion
King rejuvenated the entire animation division of the company. The participants in that great movie certainly must feel a
little pride. Unfortunately, Disney’s offerings since have run smack dab into a consumer-led recession. This company will need
lots of pride to recover from current weakness.I rate DIS a D or sell.
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