5 Consumer Stocks to Sell Now

May 28, 2009, 11:55 am EDT | By Jamie Dlugosch, InvestorPlace Writer

Consumer Stock #5
Skechers USA, Inc. (SKX)

The move in Skechers USA, Inc. (SKX) from the March lows pales in comparison
to the triples or more seen in some retail names. That said, the stock did more than double in value before pulling back in early
May. Much of that gain happened on the heels of a better-than-expected earnings report that showed the company making a small
profit.

Wall Street was expecting a small loss. No matter that profits dropped by 75% as compared to one year ago. Indeed a recovery
suggests that earnings at this level will not last forever, but the earnings march higher is likely to be a longer process than
currently expected. Nor will it be a straight line. What is more likely is a bumpy recovery that has fits and starts.

Stocks like SKX can be traded as we bounce between recovery and recession. At this moment, I would be a seller of SKX.

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